🔎 SEO is getting harder. What can you do about it?

November Newsletter Hi lidya,   Search engine optimization is getting harder as Google sends less and less traffic to websites from its search engine results pages. Our latest guide show you how to find opportunities within Google's SERP features to optimize and encourage more clicks to your website.   As always, we welcome feedback and discussion from the Statcounter member community. If you are an active Statcounter member, you can now comment directly on articles on the Statcounter website.   Aodhan and the Statcounter team.   SEO is getting harder. What can you do about it? Don't rely on traditional organic search results alone for clicks to your website. Learn how to optimize for Google's Featured Snippets, Local Pack, Knowledge Graph, Top Stories and more. View Guide   What we've been reading this month from around the web. Why User Experience Is becoming more Important in SEO As search engines continue to update their algorithms and become more human-centred, the boundaries of traditional SEO continue to blur. Emily Gorman from content marketing agency Foundation explores the connection between SEO and user experience.   Featured Snippets: What to know & how to target Britney Muller shares the results of the latest Moz research into featured snippet trends and data, plus some fantastic tips and tricks for winning your own.   How to curate sitelinks to increase conversions Conversion optimization starts before visitors get your site, especially for mobile searchers. Derek Gleason from ConversionXL shows us how to manage sitelinks to increase conversions.   10 ways to use exit-intent popups to improve UX Kim Flaherty of Nielsen Norman Group shows us how exit-intent popups can provide a good customer experience and offer benefits to users who are about to leave a website.   Did you enjoy this month's email? Discuss with us on our blog.   If you'd prefer not to receive any more monthly newsletter emails, you can unsubscribe.

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